Project Embrace recognized at the 2019 D&AD impact awards

NEW YORK CITY —  Project Embrace, a non-profit founded by students at the University of Utah, has been selected as a finalist for the 2019 D&AD Impact Awards. 

The D&AD awards recognize creativity in writing, design, art direction, and concept. Project Embrace was  shortlisted as a finalist for the impact category, alongside campaigns for Microsoft, IKEA, and National Geographic, created by some of the world’s best advertising agencies.

“It was a huge honor to be surrounded by global companies that are all aligned in trying to make the world a better place through design,” said Zac Fox, Director of Marketing and Brand Development for Project Embrace. 

Project Embrace, only having its doors open for 2 years, is beyond excited to be recognized for creativity in driving impact. The rest of the field consists of mature companies and advertising agency conglomerates, while Project Embrace has 10 students under the age of 25. 

The awards were held in New York on November 6th, where Project Embrace found out they were shortlisted in the impact category, behind incredible global campaigns. Fox hopes they can use this as a platform to inspire giving global good. 

“Being recognized alongside companies like Ikea, Microsoft and National Geographic gives us validation that what we do impacts humanity, just as much as larger companies do - and we do it on a fraction of the budget.”

Click here to find out more about the award and what it means through D&AD’s website.

#GiveLocalGood

“

… what we do impacts humanity, just as much as larger companies do - and we do it on a fraction of the budget.

Zac Fox, Director of Marketing and Brand Development

About Project Embrace

Project Embrace is a student-run, nonprofit organization dedicated to providing medical devices to resource-limited areas and target patients throughout the United States and abroad. They accomplish this by collecting gently-used medical devices from community members, and sanitizing and refurbishing said devices through volunteer-based community events. They then redistribute them to target populations such as refugees, the undocumented, the homeless, indigenous peoples, and the generally underserved and disenfranchised.

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